You know that your new MarTech software is going to improve how your organisation does business. But people don't usually like change. This guide aims to help you develop your own communications strategy to get everyone on-board and start using the system to its fullest.
What will you learn from this ebook?
- How to find your stakeholders and your top influencers to find out what matters to them
- What exactly should your communications to the business be?
- What channels are the most effective for getting your message across?
- A downloadable communications template for all of the stages of your rollout