The BIG Bright Podcast!Beyond the logo - How to create a consistent brand
A blurry logo here or a rogue typeface there can erode the strength of your brand identity and it can be hard to keep track of what’s coming and going...
Shutterstock integration with Asset Bank!
The success of digital campaigns rest heavily on the usage of striking and complementary imagery, and no one is better known for providing high-quality..
The BIG Bright Podcast: The Audience-First approach and why you should adopt it
In our recent podcast, we welcomed Duncan Copeland, Account Director at Fresh Egg - a Digital Marketing Agency who are driven by customer experience...
5 of the funniest marketing fails
In the world of creatives, what can seem like a great idea in the boardroom doesn’t always translate into a successful marketing campaign. But wouldn’t..
Exploring marketing focuses in the post-lockdown world
With changes slowly unfolding around us, businesses are looking ahead to how they will entice new business when competition is tough. In May, we..
The BIG Bright Podcast! Creating a cracking design brief with Tom Leach
We've worked with many creatives over the years, and one who really stands out is Tom Leach, creative director and founder of Evoke, a creative agency..
Make it count - 5 ways to repurpose your content
Digital content is King/Queen/insurmountable. Choosing an appropriate amount to be blogging, posting or creating is an ongoing struggle for Marketers..
The BIG Bright Podcast! The past present & future of digital assets
Martin Wilson is one of the two Directors at Bright. He met his business partner, Eric Clack at Warwick University when they were both studying computer..
Getting the tone just right - campaigns that got lockdown spot on
Ever stared down at a blank screen and felt yourself fall into a void of... meh? Creativity is a fickle beast at the best of times, but add the small..
The BIG Bright Podcast! How we plan to reboard our team after Covid
When the pandemic lifts we’ll need to go back to normal. Except it will be a new type of normal, and it might be quite a change to what we’re used to...